"Probably the best thing we've ever done."
Deliveroo PR Team
Deliveroo data showed that the second week in December was statistically the most hungover week of the year. After a big Christmas night out, breakfast orders would skyrocket to 72% on the second Friday of December.
We designed and built the Bank of Bacon.
The cashpoint was activated by contactless donations to charities, and administered free bacon sarnies to passing party casualties.
This experiential PR activation was hailed by the Deliveroo PR team as "probably the best thing we’ve ever done”.