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SharkNinja Hair-itage Salon

Shark WHITE Logo
Agency: Ketchum
Brand: SharkNinja
The Brief

Design and produce the SharkNinja Hair-itage Salon and Hair-Stories exhibition to launch SharkNinja’s new hairstyling tools in the UK.

With Uber's majestic, horse-drawn Coronation Carriage, the Coronation of King Charles III felt a little upstaged, frankly. The experience received a lot of love, and all slots were fully booked before opening. The carriage provided 45 rides over three days.

"This sets the bar in terms of events. Just stunning - KGA you never disappoint!"

Director, Ketchum

We started with a blank space in Soho and a hair-raising timeline. We finished with an exquisite salon, a gallery space, a talks lounge and a studio, for a premium two-day experience for the press and public.

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The event incorporated a salon designed & and built for a Shark styling experience, expert panel talks, a celebration of iconic hairstyles through the ages, and a photographic studio for personal photoshoots with guests looking their best selves.

SharkNinja Hair Salon Woman reading

The Delivery

Technical Production

Public Event Management

Location

Sourcing

Design & Set

Production

Public Event Management

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